Overview

The Client, a Louisiana based Property Management Firm came to OPTIMAL looking to Partner with a firm that could help them outsource their back-office operations.

OPTIMAL first completed historical bookkeeping catch-up/clean-up in Appfolio and set up standard operating procedures for ongoing management.

The clean-up and standard operating procedure setup was completed within 3 months working hand-in hand with the Owner and his wife (current bookkeeper). In that timeframe, we were able to absorb all of the bookkeeping duties he and his wife were completing, freeing him up to focus on growing their business and for his wife to spend more time with their kids. As a result, a couple months later, the Client signed a contract to purchase an out of state property management firm with 5,600 units, growing their business by 4.7x from 1,500 units to approximately 7,100 units. As part of this process, the Client worked with OPTIMAL to reorganize their bookkeeping and property management functions, creating an outsourced shared services group with a dedicated Bookkeeping and Leasing/Application Processing team to support both entities. In parallel, OPTIMAL was able to assist in the implementation of AI that allowed the Client to cut their missed call volume by 30%.

With OPTIMAL managing the firm’s back-office shared services, the Client was able to stabilize their operations, acquire a property management firm, better utilize on-site personnel for higher value-add tasks, and save time & money through the use of automation.